This October, footwear aficionados can spread awareness about breast cancer during National Breast Cancer Awareness Month by purchasing ShoeDazzle’s new Powerful Pink collection. The collection includes specially designed shoes as well as a scarf and clutch bag. For the third year in a row, in October 2011, 10% of sales will benefit Susan G. Komen for the Cure, a charity close to ShoeDazzle’s heart. ShoeDazzle guarantees a minimum donation of $10,000.
ShoeDazzle has designed three different pink shoes – the “Stephanie” pump and “Beth” bootie, both named after ShoeDazzle clients who are breast cancer survivors, and the “Zoom” casual sneaker, as well as a unique pink and zebra print scarf and quilted bag. Each item is $39.95 and will be sold exclusively on ShoeDazzle.com beginning October 1st.
“Breast cancer affects so many women around the globe. We are pleased to raise awareness and show support for a wonderful charity like Susan G. Komen for the Cure,” said ShoeDazzle COO Deborah Benton. “The Powerful Pink collection is designed for women of different ages and styles to show their support – they can be worn not just in October, but
ShoeDazzle launched its first cause-marketing campaign in October 2009, offering a pink pump benefiting Susan G. Komen during National Breast Cancer Awareness Month, and continues to be an e-commerce leader in cause-related marketing. ShoeDazzle has partnered with celebrities such as Carmen Electra, Jenny McCarthy, La La Anthony, Carson Kressley singer Mel B and actresses Kristin Cavallari, Kristen Bell and Kristin Chenoweth for their “Celebrity Shoe Design Program for Charity.”
ShoeDazzle is the leading online fashion brand delivering personalized monthly shoe, handbag and jewelry selections to members by its team of top celebrity stylists. Each recommendation speaks to au courant fashion trends and is selected based on each member’s own distinctive sense of style. The company, which was founded by Brian Lee, Robert Shapiro, MJ Eng, and Kim Kardashian, who serves as the site’s Chief Fashion Stylist, was launched in March 2009 and now boasts over one million Facebook fans. ShoeDazzle, the first and most successful online styling service, allows members to experience the personalized service of shopping on Rodeo Drive at an affordable cost. ShoeDazzle’s no-obligation monthly membership cost of $39.95 includes the stylists’ service, your choice of a pair of shoes, a handbag or a jewelry set, and free shipping both ways with easy returns. Visit http://shoedazzle.com for more information.
About Susan G. Komen for the Cure®
Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure, which is now the world’s largest breast cancer organization and the largest source of nonprofit funds dedicated to the fight against breast cancer with more than $1.9 billion invested to date. For more information about Susan G. Komen for the Cure, breast health or breast cancer, visit www.komen.org or call 1-877 GO KOMEN.