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This post is sponsored by Neutrogena, all thoughts are my own.
I think it’s safe to say that we all want our kids to copy us- eat lots of fruits and veggies, drink 8 glasses of water a day, brush and floss their teeth, keep a clean room, but what about suncare?
Whether you live in Wisconsin or Mississippi, the sun’s rays are harsh. The sun produces two types of ultraviolet rays- UVA and UVB. UVA rays cause premature aging and wrinkles, UVB rays cause damage to the skin’s surface (sunburn); both have the potential to cause skin cancer. And yes, black parents, we can get skin cancer, and so can our babies. Melanin does not provide full protection from the sun, the SPF for darker skin tones is low, providing minimal protection. It’s one of the reasons I decided to partner with Neutrogena and the #MimicMommy campaign, to spread the word that black people can get skin cancer too. According to the Journal of the American Academy of Dermatology, Caucasian people have a higher incidence of melanoma, but it is deadlier in people of color. African American patients were most likely to be diagnosed with melanoma in later stages, which reduces survival rate (source).
So, let’s have a talk with our kids about sun safety, and introduce you to Neutrogena Beach Defense Products:
Neutrogena Beach Defense provides superior skin protection and clinically proven to defend the signs of sun damage. Thanks to HELIOPLEX Technology, the sunscreen forms a UVA/UVB barrier that is water resistant for up to 80 minutes, lightweight, fast absorbing, oil free and PABA free. Neutrogena Beach Defense products include:
- Neutrogena® Beach Defense® Water + Sun Protection Sunscreen Stick Broad Spectrum SPF 50+; $10.49
- Neutrogena® Beach Defense® Sunscreen Lotion Broad Spectrum SPF 30; $9.49
- Neutrogena® Beach Defense® Sunscreen Lotion Broad Spectrum SPF 70; $10.49
- Neutrogena® Beach Defense® Sunscreen Spray Broad Spectrum SPF 30; $9.49
- Neutrogena® Beach Defense® Sunscreen Spray Broad Spectrum SPF 70; $10.49
Quick suncare tips
- Seek shade between 10 am and 4 pm if possible
- Wear a wide-brimmed hat and UV-blocking shades for extra protection
- Use a broad-spectrum sunscreen with an SPF of 15 or higher
- Apply 2 tablespoons of sunscreen 30 minutes before going outside.
- Keep babies under 6 months out of the sun
- See your physician yearly for a skin exam
Show us how you get your kids to #MimicMommy – share photos or videos of you and your children applying sunscreen together, tagging @Neutrogena and #MimicMommy. Three lucky reader winners will win a set of Neutrogena® sunscreens for the whole family!